So you have been using mystery shoppers within your business to learn how you are performing, has it worked well? Our experience says, NO. Learn more about why you should consider the transition to Improving Restaurants customer satisfaction software.
Why mystery shoppers do not offer the full detail about your business and daily operation;
Frequency -- This is a major down side of mystery shoppers. You do not get enough data points to be able to make educated decisions based on the information.
Improving Restaurants software offers you the ability to get multiple surveys per day. You can control the number of surveys printed in order to paint the picture in full
Third person reporting -- Mystery shoppers are not really your customers, they are only there to provide you the information, their feedback is based on their opinion, thoughts, and taste.
Improving Restaurants software allows your actual customers, the ones who visit your locations often to provide you with their insights, what they like, and what they do not like.
No real-time reports -- Mystery shopper's reports are delayed by at least a day. In this ever changing world, access to real-time information is the key for success
Improving Restaurants survey software offers you real-time reports. As soon as the customer completes the survey, the results are available for your review immediately
No marketing data -- It is not even an option
Improving Restaurants software gives you the ability to gather powerful marketing data about your customers such as their age group, gender, race, income level and how close they live to your business.
No e-marketing -- Forget it...
Improving Restaurants also allows you to automate your e-marketing efforts. Once the customers finish the survey, they will be joined into your e-marketing group and they can receive news/updates and perks from your business
So what is the real solution? Again, in today's changing environment, access to real-time powerful information that can be visualized in a user friendly fashion to allow you to make better decisions is the key for success and growth. Call Improving Restaurants today at 214-272-2277 in order to see a live demo and learn how we can help.